Access critical insight into your competitors activities
What we find when speaking to our users is that one of the most valuable features of Buying Intelligence is the Market Update dashboard. Each week we deliver a summary report on your competitor's key activities providing actionable insight into the potential impacts on your own business.
Delivered to you prior to your Monday morning trading meetings, you will receive an overview of your competitors' products which have been introduced, discounted or discontinued in the last week.
You can drill down on any of the key statistics to view each product and assess the likely impact on your own range.
You can also review last weeks promotional activities in conjunction with your Marketing and Planning team, to assess the Sale events and brand strategies impacting your sales results.